We currently have affordable rental housing in the Sydney Metro, Central Coast and Hunter regions.
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About Us

WelcomeMat is a tenant-matching portal for affordable rental housing.

The WelcomeMat platform has been designed to provide both a more accessible and equitable system for those seeking affordable rental housing, and to deliver efficiencies and cost savings for housing providers.

WelcomeMat was co-founded by Faith Housing Alliance – the peak body for faith based affordable and community housing providers in NSW – and a social impact investor. Additional investment has also been contributed by Churches of Christ in NSW (Fresh Hope).

We have a highly experienced board and management team. The team’s diverse expertise covers housing and social services, government, technology design and delivery, law, online portal communications and marketing. Most importantly, our team is united by a passion to make a difference in the affordable rental housing space and reduce housing stress for many Australians.


Board of Directors

Scott Griffiths


Scott is currently the Chief Financial Officer for Fresh Hope (Churches of Christ in NSW), a faith-based not-for-profit provider of aged care, community services and affordable housing accommodation throughout NSW. He is a qualified CPA having previously served as a finance specialist and executive in the aged care industry over the past 15 years. He has worked for some of the largest not-for-profit aged care providers in Australia, both in an employed role and on a consultancy basis having established his own consultancy business in 2010. Scott gained valuable training and formal qualifications in his accounting degree as an intern at Stewart, Brown & Co Charted Accountants, who are specialists in providing advisory and auditing services to a broad range of NFP and Aged Care providers.
Scott is a full member of CPA Australia, a member of the Australian Institute Company of  Directors (AICD) and holds a Bachelor of Commerce degree, majoring in Accounting from the University of Western Sydney.

Mark Khoo

Co-Founder and CEO

Mark is our Co-Founder with a passion for helping people access affordable housing. He is a  senior legal practitioner with more than 17 years’ experience and began the design and development of  WelcomeMat in 2018.  Previously, he spent 6 years as a Partner at Salvos Legal, an award-winning social enterprise law firm wholly owned by The Salvation Army, and was the  inaugural Practice Group Leader of the firm’s Commercial & Property team.  He also worked at several top tier law firms and early in his career was the Associate to Justice Murray Wilcox AO of the Federal Court of Australia.

Mark is a Board Member of Faith Housing Alliance Inc, Fellow of the Australian Property Institute (FAPI) through its Property Leaders Program and Member of the Australian Institute of Company Directors (AICD).  He was also a Member of the Law Society of NSW’s Diversity & Inclusion Committee for 3 years.

Mark holds a Bachelor of Laws (1st Class Honours) from University of Technology, Sydney.

Carol Croce


Carol has over 46 years’ experience in the not-for-profit community sector in Australia and the United States, nearly half of which were in executive management positions. She has 19 years’ experience working in the Australian housing sector and is a recognised and respected expert in this field.

She was the Executive Director of the Community Housing Federation of Australia (CHFA), the national industry body representing community housing providers nationwide which has transitioned into the Community Housing Industry Association (CHIA).

Carol is now the Director of her own consulting business, Carol Croce Consulting. Her clients include the National Affordable Housing Providers Limited (NAHPL), the national industry body representing NRAS providers.

Carol holds a Bachelor in Communication Arts from the University of Wisconsin-Madison.

Daniel Dwyer


Dan is the Chief Executive Officer of Fresh Hope (Churches of Christ Community Care). In this role he oversees the profit for purpose arm of Fresh Hope operating in residential aged care, retirement living, community housing, outdoor education and training and community engagement. It is by virtue of his work in this current role that Dan has developed a strong desire to champion access to affordable housing (particularly in NSW).
Prior to working for Fresh Hope, Dan has worked in the property sector for a number of private companies (working as General Manager, General Counsel and Group Company Secretary). Dan has worked for the law firm Freehills (now Herbert Smith Freehills) and held senior roles with both federal government agencies and NSW state government departments.
Dan has previously served as both a Director and Chair of Westpac Lifesaver Rescue Helicopters, Director of Network Kokoda, Director of Australian College of Ministries. He is a Fellow of the Governance Institute of Australia (FGIA) and a Member of the Australian Institute of Company Directors (MAICD).
He holds a Masters of Laws (International Business and Economics) from UNSW, a Masters of Emergency Management from CSU, Bachelor of Laws (Hons) and Bachelor of IT (Data Communications) from UWS.

Rose Thomson


Rose commenced as CEO of Faith Housing Alliance Inc in May 2021 after working in the higher education sector for 16 years culminating with 10 years as the Director of External Relations at the University of Newcastle. 
She is a lead consultant with O’Neill Advisory, and helped establish the Institute of Civil Infrastructure for the peak body, the Civil Contractor’s Federation. She has considerable senior leadership experience, a proven capacity to work and deliver outcomes in complex and challenging environments and an impressive track record of high-level stakeholder engagement on a state, national and international level. 
Rose has experience in doing business across Australia and globally with significant projects across Asia, and activity in Africa, the Middle East, the UK & the USA.
She holds an undergraduate degree in Training and Organisational Development from Edith Cowan University; a Master of Leadership majoring in Change Leadership from the University of New England; and has attended the Harvard Business School Leadership Program. She also has minor qualifications in quality assurance, risk and project management.

Paul Simos


Paul has 20 years’ experience holding senior management roles in public & private companies in Australia and the USA, providing strategy, corporate advisory and legal services.  He has also held senior roles at corporate advisory firms advising early stage digital businesses, focusing on the proptech, healthtech and renewable energy sectors.

He was the Head of Strategy at REA Group, the operator of realestate.com.au, from 2012 until 2016 and previously Vice President of Strategy & Corporate Development at Move Inc, operator of Realtor.com, the #2 property website in the USA.

Paul practised corporate law for eight years, starting his career at Blakes (now Ashurst) in Sydney before working in the USA for global law firm Skadden Arps.

Paul holds a Master of Laws degree from King's College, University of London and a Bachelor of Laws and Bachelor of Arts from the University of Sydney.

Sarah Taylor

Company Secretary

Sarah Taylor is our Company Secretary, bringing more than 25 years of experience as a high-level executive assistant and a particular expertise in board and committee-level meeting attendance.

As well as her involvement with WelcomeMat, Sarah runs her own company providing professional, independent minute-taking services to a range of companies across Australia.
Her experience of working with many different types of companies includes organisations with a community and social welfare focus, makes her a valuable addition to the WelcomeMat team; these organisations include a range of Not-For-Profits, Peak Bodies in Aged Care Advocacy and Youth Homelessness, Corporates and Government Organisations. She also has a demonstrated ability to adapt to different industries, from Residential Aged Care & Retirement Living, Mental Health and Higher Education.

Sarah believes minute-taking is an essential and often-overlooked skill, which not only aids good governance and compliance, but ensures maximum value is derived from meeting discussions. She is also skilled in designing and developing complex Learning Management Systems for online learning modules and delivers a hands-on practical minute-taking course for office professionals.  

Sarah has a qualification in Small Business Management, practices Teeline shorthand and is a Justice of the Peace.

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